Since launching in 2010 Baartmans and Siegel has become synonymous with a sense of relaxed elegance and indulgent menswear, focusing on refined silhouettes and tactile fabrications. Participating at LCM since its inception on the fashion calendar, and earning the reputation as an emerging British brand with great promise, they are the go-to label for statement outerwear & sport luxe.

Designer duo Wouter Baartmans and Amber Siegel began approaching the new Winter season by visiting nostalgic references of European active-wear, Ski-utility, combined with the brash emotional, youth exhilaration -Dutch Gabber dance scene. These
extreme juxtapositions of adventure, formed in two different decades and separated by socioeconomic boundaries, held visual resonance to the designers, in the expressive visual language of aesthetic utility coding. Building on the brash reality of retro Eastern-block associations; climate; innovation through utility and bold assertion, the collection is created to possess a brazen attitude to relevant statement dressing.

Eclectic visual signposting of “familiar” and forgotten symbols & textures, the season clusters warmth both emotionally &physically through outerwear & casual wear that delivers irresistible contemporary style. This collection is designed to embrace the ignition of youthful purposefulness, and launch the inner desire for external vitality.

Flourishes of bold & masculine color pops of Cardinal Red, mustard, admiral blue & parakeet green adds sentimental flags to bleak base tones of white & charcoals. Track and field jackets are woven in striking & comforting color block jerseys, tridegrade-colour progression grosgrain ribbon trims evoke cinematic typography & art of the retro ski era. Cotton waffle knit utility jumpers contain performance fabric inserts, highlighting durability & beckoning masculine triumph. Winter draft-excluder neoprene & fur-lined bombers allow comfort and undisputed statement style. Woven abstract check wools are realized in
exaggerated Harringtons. ¾ length signature Parkas beckon & deliver epic warmth & versatility. The celebrated ‘formal-jogger’ returns, sporting bespoke military- wet-look trims to convey distinctive suave punctuation on trousers of discerning comfort.
The ethos of ‘Daily Indulgence’ is paramount to the pair’s subscription to opulence re-invented. This collection has been created with a focus on sublime details. Breathable nylon linings, French hand –woven storm cuffs, detachable Scandinavian fur collars, fine cotton knits, Italian wools, bespoke hardwear, brushed flannels & generous ergonomic quilted pockets.
Excitingly, this season also includes a new addition, womenswear. After requests for this same approach of dominant &comforting- luxe to be shared with women, Baartmans and Siegel are pleased to now launch a capsule collection of statement outerwear. The collection focuses on premium craftsmanship, exploring traditional construction of sustainably sourced and Origin Assured furs, created in partnership with the legendary Danish company- Kopenhagen Fur. Every piece is sourced in Scandinavia and has been developed and specifically coloured in Italy, hand sewn & carefully constructed in England, and designed by Baartmans and Siegel, to celebrate artisan techniques, with a relevant and desirable twist.