by Katarzyna Tarabula
On Saturday, December 6th, the iconic luxury brand, Hermès opened its first Parfumerie Square in San Francisco. Hermès Parfumerie Square, located inside San Francisco’s Bloomingdale’s, is the first one on the West Coast, marking its second store in the United States. Its debut took place in New York.
With its unique design, the relatively small area invites a customers to the magical world of Hermès, thanks to its unique design. Hermès, established in 1837, is a brand with strong identity, based on timeless elegance, quality, and innovation. Every detail of The Parfumerie Square is a refection of the brand itself.
The Carre Hermès Perfumer offers its most iconic as well as it newest fragrances, presented in a very innovative way. Clients have the opportunity to discover the fragrances without being distracted by the design of the bottle, thanks to a completely new technique. To rhelp customers remember the scents, Hermès provides special wristbrands with the fragrances’ names.
Sure to delight customers with its updated features, the new fragrance counter now carries miniature travel versions of selected fragrances, along with beautiful leather cases, reminiscent of iconic Hermès bags. On top of that, Hermès indulges fans with a selection of fine hair and body products as well as candles. Every product available at Hermès Parfumerie Square tells its own story, based on the brand’s rich history.